SMART are true specialists in multi-tool blades.  Through focus and innovation, we have built the range to not only offer a range of top performing multi-tool blades on the market, but also, offer the very best all-round solution for our customers and distributors.



To lead the market in innovating and developing multi-tool solutions that consumers can afford and enjoy.

To help every distributor to the building and DIY trade, to provide the ultimate multi-tool solution for their customer base.


The SMART Tool Group’s Vision is to build the SMART brand into the market leading Multi-tool blade range by innovating market leading products and working with every distributor to help them to deliver; consumer value – faster, better and more completely than our competition.

Attaining this vision requires good stock levels and on time deliveries, hard work, superior display stands, quality product and packaging and continually improving performance in every area – predominately in customer satisfaction.


At The SMART Tool Group we…

Know our customers and understand their needs.

We take time to study each and every customer to develop an understanding of their needs, their customer base and their expectations.

Work with our customers to help them reach their goals.

As specialists in Universal Multi-tool blades we fully understand that every Distributor needs a Multi-tool solution that will not only maximise potential customer sales, but also from as few lines as possible. In a rapidly expanding market we work with every distributor to ensure they have the very best solution for ALL their customers.

Listen carefully, communicate clearly, respond promptly and keep our promises.

We say what we mean with integrity and honesty in the very best interest of the customer and appreciate that prompt responses are essential to supporting our distributors fully.

Challenge convention and do what it takes to deliver the best possible solution.

We enjoy being the best at what we do and constantly like to constructively challenge what we offer and how we work, looking for fresh ideas and new solutions in view of staying ahead of the market.

Have clear objectives, bring out the best in one another and enjoy what we do.

We know exactly what each team member is expected to achieve and like to work together to deliver customer satisfaction.

Work as a team, take personal responsibility and constantly seek to improve.